By linking a YouTube channel where you post TV ads, you can explore key metrics and audience data about your recent airings on TV Ad Explorer within the DV360 platform. With this deeper insight into traditional TV performance, you can inform the strategy of your digital campaigns. Audience data you can get includes genders, age, day and hour, and genres of programs.
Unfortunately TV Ad Explorer is only available for national TV campaigns with airings in the US
DIGICOM Academy is pleased to announce as the educational partner of Dublin based #Digital Marketing Institute (DMI) for Hong Kong and China region. Enroll in Professional Diploma in Digital Marketing certification course is globally recognized, industry validated and credit rated in the European Academic framework. Extra 5 hours of dashboard training on top of the 30 hours training are exclusivelly provided by DIGICOM Academy.
You may sample our One Day Trial Course before making the decision to take the full course
Email to us for Consultancy on Programmatic Advertising