As mentioned previously, Google is the search engine with the largest search volume in most countries. Therefore it is important to understand Google Algorithm i.e. how Google rank the web page.
Google Algorithm changes over time as there are major and minor updates on its algorithm every year, quarter and month.
However the following update are the most important one that shape how we do SEO (Search Engine Optimization) nowadays:
- Hummingbird Update
- Panda Update
- Penguin Update
- Mobile First Index
For more information, please visit:
http://www.digital-communication.com.hk/SEO-Search-Engine-Optimization.htm