Artificial intelligence marketing is the future trend in #Digital Marketing. It is a form of marketing leveraging artificial intelligence concept and model such as machine learning and software algorithm based on big data instead of human learning and reasoning across all touch points in the consumer journey to achieve marketing goals. The derived benefit is the prediction of marketing demand and trend and consumer behavioiur as well as marketing automation.
Here are examples of how AI is applied in Digital Marketing
Artificial Intelligence in Marketing and Advertising – 5 Examples of Real Traction
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