#SEO<\/a><\/strong>, abbreviated term for #Search Engine Optimization<\/a><\/strong> which is the organic way of boosting your website listing to the top of SERP (Search Engine Results Pages).<\/p>\n\n\n\n

There are two schools of SEO: black hat and white hat. We should always go for the White Hat because this is the preferred method of Google. <\/p>\n\n\n\n

White Hat SEO start from Keywords Research to technical and content optimization as well as offsite optimization which takes 8 weeks or more to see the results. However once your results are achieved in terms of high organic rankings, it is long lasting.<\/p>\n\n\n\n

Black Hat SEO promise overnight results at a very low price which is tempting to most marketers. However the results are short term; and the nightmare is that you will get penalized and banned by Google for a period or forever.<\/p>\n\n\n\n

Therefore we need to distinguish the black hat and white hat SEO and always go for white hat SEO.<\/p>\n\n\n\n

For more information, please visit:<\/p>\n\n\n\n

http:\/\/www.digital-communication.com.hk\/SEO-Search-Engine-Optimization.htm<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

#SEO, abbreviated term for #Search Engine Optimization which is the organic way of boosting your website listing to the top of SERP (Search Engine Results Pages). There are two schools of SEO: black hat and white hat. We should always go for the White Hat because this is the preferred method of Google. White Hat […]<\/p>\n","protected":false},"author":1,"featured_media":532,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[1],"tags":[74,73,11,12],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.digital-communication.com.hk\/blog\/wp-content\/uploads\/2019\/02\/download-2.jpg?fit=260%2C194&ssl=1","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.digital-communication.com.hk\/blog\/wp-json\/wp\/v2\/posts\/727"}],"collection":[{"href":"https:\/\/www.digital-communication.com.hk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digital-communication.com.hk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digital-communication.com.hk\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digital-communication.com.hk\/blog\/wp-json\/wp\/v2\/comments?post=727"}],"version-history":[{"count":5,"href":"https:\/\/www.digital-communication.com.hk\/blog\/wp-json\/wp\/v2\/posts\/727\/revisions"}],"predecessor-version":[{"id":775,"href":"https:\/\/www.digital-communication.com.hk\/blog\/wp-json\/wp\/v2\/posts\/727\/revisions\/775"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digital-communication.com.hk\/blog\/wp-json\/wp\/v2\/media\/532"}],"wp:attachment":[{"href":"https:\/\/www.digital-communication.com.hk\/blog\/wp-json\/wp\/v2\/media?parent=727"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digital-communication.com.hk\/blog\/wp-json\/wp\/v2\/categories?post=727"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digital-communication.com.hk\/blog\/wp-json\/wp\/v2\/tags?post=727"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}